How to Play in the Style of Jeff Beck DVD Distributed by Alfred Music Publishing

Los Angeles, CA — December 2011 - Alfred Music Publishing, the world leader in educational print music publishing and educational resources since 1922, now distributes Guitar World In Deep: How to Play in the Style of Jeff Beck, an instructional performance DVD revealing the inventive solo work of the highly esteemed guitarist, taught by performer, instructor, and Guitar World editor, Andy Aledort.

Guitar World In Deep: How to Play in the Style of Jeff Beck teaches the scales, lead lines, and performance techniques used by Jeff Beck in his groundbreaking solo work. Geared for advancing guitarists, the instructional DVD topics include a look at Beck’s particular guitar gear and setup, bridge settings, melodic use of the tremolo bar, vibrato methods, volume swells, and much more. Helpful demonstrations with backing tracks, in addition to insightful performance notes throughout the DVD, provide a deeper understanding into the performance execution and style made famous by the widely acclaimed guitarist.  A performance lesson of the immortal song “Sleep Walk,” as performed by Jeff Beck, is also included.

Ranked 14th in Rolling Stone's list of the “100 Greatest Guitarists of All Time,” Jeff Beck is arguable one of the most influential lead guitarists in rock music history and is affectionately regarded as a guitarist's guitarist. Beck is a six-time recipient of the Grammy® Award for “Best Rock Instrumental Performance,” in addition to an award in the category for “Best Pop Instrumental Performance.” The Rock and Roll Hall of Fame inducted Beck twice: as a member of The Yardbirds (1992) and as a solo artist (2009).

Alfred Music Publishing is the world’s largest educational music publisher. Alfred produces educational, reference, pop, and performance materials for teachers, students, professionals, and hobbyists spanning every musical instrument, style, and difficulty level. Alfred’s home office is located in Los Angeles, with domestic offices in Miami and New York as well as offices around the world including Australia, Germany, Singapore, and the United Kingdom.

Since 1922, Alfred Music Publishing has been dedicated to helping people learn, teach, and play music. Alfred currently has over 90,000 active titles. Alfred represents a wide range of well-known publications—from methods like Alfred’s Basic Guitar, Alfred’s Basic Piano Library, Premier Piano Course, Sound Innovations, and Suzuki, to artists like Led Zeppelin, The Rolling Stones, Bruce Springsteen, Van Halen, Green Day, Michael Jackson, Sheryl Crow, Eagles, Cole Porter, and George and Ira Gershwin, to brands like Star Wars, Harry Potter, Lord of the Rings, Rolling Stone Magazine, and Billboard.

In addition to its own titles, Alfred distributes products from over 50 companies, including Belwin, Daisy Rock Girl Guitars, Dover Publications, DW Drums, Faber Music, Highland/Etling, Kalmus, National Guitar Workshop, Penguin, TASCAM, Ultimate Support, and WEA.

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